Saint Petersburg wins top title during World Travel Awards grand final
World Travel Awards has recognised St Petersburg’s potential for tourism growth, arguing the Russian destination has a bright future on the international hospitality stage. The city earlier claimed the title of the World’s Leading Cultural City Destination at the World Travel Awards Grand Final 2016.
A global cultural centre, St Petersburg is more than just home to the Hermitage Museum and the Kirov Ballet. With an exceptionally rich history, centuries-old traditions and a bright future, this fascinating destination is built on more than 45 islands and has been modelled in the French style by some of the world’s great architects. World Travel Awards President Graham Cooke said: “St Petersburg is one of the most famous cities in the world and this is a fantastic opportunity for the city to take its rightful place as a top rank tourism destination.”
The news comes at an exciting time for St Petersburg, which will itself welcome the World Travel Awards Europe Gala Ceremony in summer 2017. The ceremony is one of a large number of important events on the horizon, with the FIFA Confederations Cup also set to visit St Petersburg next year. In 2018, the sporting capital will also welcome the biggest event of them all, the FIFA World Cup, when Russia plays host to the competition.
Lev Kuznetsov, Deputy General Manager, St Petersburg Tourism Information Bureau, part of the government of St Petersburg, said: “Our city is the cultural tourist capital not only of Russia but of the world. (…) This award is a great Christmas present for all of St Petersburg’s citizens and all Russians.”